The Second Edition of Yael Zofi’s Book on Cross Cultural Communication
The newly updated second edition of Yael Zofi’s cross cultural communication book Communicating Through a Global Lens: How to Broaden Your Perspective in a Cross Cultural World has just been released.
Always leading global communication trends, thought leader, author and communication expert Yael Zofi, author of three other books including A Manager’s Guide to Virtual Teams, thought fast-changing modern times and the popularity of her book demanded a second edition.
Our world has transformed, and so your colleagues may sit in the next cubicle or at a workstation on another continent. How do you build productive work relationships with team members with whom you can communicate instantaneously, but may not achieve true understanding with, due to cultural differences, language barriers and national characteristics? You are not alone in experiencing these challenges!
AIM Strategies® has created this booklet as a guide for those who spend some, if not all, of their work life interacting with co-workers across the globe. This booklet will help you gain another perspective and to achieve a high comfort level when interacting with individuals from other cultures. You can complete a short questionnaire to gauge your current skill level at communicating across cultures, and then learn how to improve your ‘score’. We’ve included a section on the different dimensions of cultural differences and how to develop effective strategies to work with these perspectives. Also included are a Quick Guide to raise your Cultural Practices IQ, and practical pointers for handling global business relationships. This handy guide provides suggestions to build your personal action plan and to increase your cross cultural communication.
Highlights from the book to help you with your next cross cultural interaction:
- Test your knowledge of cultural practices around the world
- Learn proven techniques to speak, work and manage people around the world
- Generate strategies that can prove effective in your cross cultural interactions
- Learn 5 strategies for engaging in effective global interactions
- Develop your unique action plan to boost results
A popular textbook among professors and a popular professional tool for executives, project managers, and business professionals, Communicating Through a Global Lens quickly became a staple in communication programs in schools across the nation and around the world. This popularity among colleges and universities was part of what prompted a second edition.
For more about this groundbreaking book on cross cultural communication, as well as information on purchasing it, please visit: http://www.aim-strategies.com/globallenspurchase.html
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